CASE STUDY

Turning an artisan directory into a working marketplace

Designsnitch started with a strong point of view: independent makers and exceptional craft deserve a better place to be discovered. We turned that idea into the journeys and tools of a functioning marketplace.

Client
Designsnitch
Sector
Marketplace
Relationship
Startup platform
Services
Marketplace strategy · UX and UI design · Platform development · Founder support

2-sided

Marketplace

Curated

Onboarding

Story-led

Discovery

Ready

To scale

Designsnitch marketplace home showcase

01 / the problem

A curated vision that still needed marketplace mechanics.

The experience had to feel selective and editorial without making it difficult for makers to apply, onboard and sell.

As a bootstrapped founder, Andrew also needed a platform that could launch sensibly and continue to grow without rebuilding the core.

  • 01 Protect a curated brand position
  • 02 Onboard makers consistently
  • 03 Tell the story behind each product
  • 04 Create a scalable transaction flow
Designsnitch supplier profile showcase
Designsnitch product discovery showcase

02 / the solution

Marketplace infrastructure with an editorial surface.

Custom marketplacePaymentsVendor onboardingContent management

We designed customer discovery around makers, materials and stories rather than a generic product grid.

Application, supplier profile, listing and purchase journeys were built as one system, giving the founder control over curation while making participation clear for artisans.

what we delivered

The work behind the result

Maker applications

The detail work that lifts the product above its spec.

Supplier profiles

Onboarding and accounts that turn visitors into participants.

Product storytelling

The detail work that lifts the product above its spec.

Search and discovery

Mapping the users, journeys and decisions before anything was designed.

Transaction flow

Money moving safely, from checkout through to settlement.

Marketplace administration

Commerce mechanics built to transact from day one.

03 / the result

A marketplace where the maker stays part of the product.

The marketplace launched with steady growth in creators and customers, strong community engagement and a platform capable of supporting increasing transaction volumes.

“I was looking for a high level flexible software solution for our marketplace, but also a team to support us on this journey as we scale.”

Andrew Waldron Founder, Designsnitch
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