Pricing Review: Option 2 (3-Phase Lifecycle Roadmap)
three-phase commercial framework

Blueprint to Launch. Built for Predictability.

Every project flows through three clear phases: Architecture Discovery, Fixed Implementation Bands, and Continuous Velocity Engineering.

Phase 01: Blueprint Phase 02: Build Bands Phase 03: Continuous Growth
phase 01 · architecture & scope lock

The Scoping Blueprint

Before you invest £15k–£50k in custom code, we build your interactive prototype, database schema, and fixed deliverable specification. You receive an unchangeable fixed-price quote with zero overrun risk.

✓ 100% credited toward build ✓ Interactive clickable prototype ✓ 1–2 week delivery
£2,500 – £5,000
1 to 2 weeks turnaround Book Scoping Blueprint →
phase 02 · fixed implementation bands

Full Platform Builds

Fixed price locked after Blueprint. 90-day warranty included on every line of code.

Zero Timesheet Invoices
Marketing Engine 2 to 4 weeks

Brand & Lead-Gen Website

£5,000 – £9,500

5-10 bespoke templates, modern CMS (Payload/Astro), Core Web Vitals 95+, CRM integration, 90-day warranty.

90-Day Bug Warranty Scope This Project →
Content Platform 4 to 6 weeks

Catalogue & Content Platform

£10,000 – £22,000

20+ templates, faceted search, structured taxonomies, legacy database migration, 90-day warranty.

90-Day Bug Warranty Scope This Project →
Software Product 6 to 10 weeks

Custom SaaS MVP / Web App

£18,000 – £40,000

User auth, RBAC, Stripe billing, customer dashboards, API endpoints, automated tests, 90-day warranty.

90-Day Bug Warranty Scope This Project →
Marketplace 8 to 12 weeks

Custom Multi-Vendor Marketplace

£25,000 – £60,000

Multi-party payments (Stripe Connect), merchant onboarding, buyer flows, automated payouts. Backed by 50+ builds.

90-Day Bug Warranty Scope This Project →
phase 03 · continuous growth & security

Continuous Engineering Retainers

No timesheets. Dedicated weekly velocity that ships real features, upgrades, and security every week.

Cancel or Pause Anytime
Open enrolment — zero-liability SLA

Cyber Shield & SLA

£495 / month

The anti-"care plan" for companies that want active security and guaranteed revenue paths.

  • The zero-cost hack recovery guarantee: free remediation, malware removal and restore (£0 emergency invoices)
  • 24/7 "money-path" form & checkout heartbeat (tests CRM forms and Stripe webhooks every 60s)
  • Weekly deep CVE security & dependency sweeps (npm, Composer, plugin zero-day monitoring)
  • Managed high-performance cloud hosting & global CDN (with Cloudflare Enterprise WAF, DDoS shield & automated SSL) — or deployed directly to your own AWS/Cloudflare infrastructure
  • Daily immutable off-site snapshots (30-day rolling encrypted disaster recovery vault)
  • Monthly speed & Core Web Vitals audit (Lighthouse & mobile score tracking)
  • Evergreen lifetime code warranty on Code23 code (the 90-day build warranty never expires)
  • 2 hours included senior developer time / month (extras at £120/hr)
Deploy Cyber Shield →
2 of 5 scale slots remaining

Pro Pod / Scale

£3,450 / month

Dedicated high-touch team for SaaS platforms, marketplaces, and multi-brand rollouts.

  • Everything in Unlimited Growth
  • 2 concurrent active tasks
  • Dedicated private Slack bridge with senior architect
  • Weekly architecture & growth strategy sync
  • Priority 4-hour response SLA
  • Full multi-vendor marketplace, SaaS & custom web app care
  • Full architectural roadmapping & monthly tech debt reviews
  • Multi-environment staging & automated CI/CD pipeline management
Scope Scale with us →
the manifesto

Why We Refuse to Sell "Care Plans".

Traditional agency care plans are a passive tax: you pay £350 a month for automated plugin updates, and the day you get infected with malware or a form breaks, they invoice you £2,500 for emergency repairs. The Cyber Shield is active: 60-second form testing, enterprise WAF, and a zero-liability guarantee that if anything breaks, we fix it for £0.

the £90k savings table

One in-house senior developer costs £112,400 in year one.

Cost element 1 in-house senior UK developer (London & SE) Code23 Unlimited Growth (£1,850/mo)
Annual cash cost £75,000 base salary £22,200 total (£1,850/mo)
Employer National Insurance (13.8%) +£9,660 £0 (included)
Workplace pension (3-5%) +£2,250 £0 (included)
Recruiter placement fee (18%) +£13,500 £0 (included)
Hardware & software licences +£4,500 £0 (included)
Non-productive leave (28 days statutory + sick) 15% idle burn Zero downtime (manned studio)
Total first-year outlay £112,400 (£9,366/mo) £22,200 (£1,850/mo)
Total net annual savings £90,200 direct savings (80% less)
savings & roi calculator

What does your current setup really cost?

Drag the slider across four common development setups. First-year figures include salary, employer NI, pension, recruitment and tooling, or typical agency retainers.

Mid devSenior dev2-dev squadLondon agency
In-house annual cost
£112,400/yr
Code23 Unlimited
£22,200/yr
Net annual cash savings
£90,200
Claim Your Unlimited Growth Slot →
Pricing FAQ

The questions buyers actually ask.

How does the Unlimited package work in practice?

You add requests to your private board; we work them one at a time in a linear queue. A senior architect scopes each task, AI agent fleets build it, and the deliverable lands on staging within 24-48 hours on average. There is no cap on how many requests you queue.

What fits into a 24 to 48-hour delivery window?

A complete landing page, a new component or template, a CRO experiment, an integration, or a scoped feature slice of a larger build. Bigger pieces are split into discrete 48-hour atomic deliverables so you see progress on staging every couple of days.

Why is your pricing stack-agnostic across technologies?

Because the expensive part is judgement, not typing. Our senior architects work across Payload, Astro, Next.js, Laravel and legacy stacks, and the agent fleet is trained on all of them. You pay for outcomes shipped to production, not for which framework we touch.

How does the Zero-Cost Hack Recovery Guarantee work?

If a site under Cyber Shield is compromised, we remediate, remove malware and restore from the immutable snapshot vault at no charge: no emergency invoice, no hourly meter. The guarantee is funded by prevention, with 60-second money-path testing, weekly CVE sweeps and an enterprise WAF, so incidents are rare and contained.

Can we pause our subscription if we have a quiet month?

Yes. After the 3-month initial term, Unlimited Growth rolls monthly with 1-click pause any time. Your queue, board and context stay exactly as you left them, and you resume when the backlog fills up again.

Who owns the code, intellectual property, and design assets?

You do, in full, from the moment each invoice is settled. Code lives in your repositories, design assets are handed over in source form, and there is no licence-back, lock-in or hosting hostage clause.